Get to Know your Customers Better Data analytics offers a way for advertisers and businesses to gather information about consumers to most effectively communicate with them. Data analytics like, Google analytics, has changed the way that advertising campaigns are planned. Outdoor advertising was always thought to be immune to receiving conclusive data. With the change to digital, you can get real time feedback on your advertisements. New developments in software can even measure when your billboard is being viewed, from what angle, how often, and even gender and age.
http://bit.ly/2fFm40W
No comments:
Post a Comment