Great Guinness beer ad by BBDO makes your thirsty #branding #diversity #advertising

New York-based advertising agency BBDO New York has created a beautiful new ad for Guinness that tugs on the heartstrings, unlike most beer commercial you have seen. The one-minute ad opens on a scene of wheelchair basketball players, aggressively fighting it out in a game of basketball. They are full of emotion, being equally frustrated and happy whenever each player misses a shot or scores a point. As the game progresses, one player ends up in a hustle and falling over but is quick to get back on his chair independently and confidently.

http://designtaxi.com/news/360476/An-Unconventional-Heartwarming-Beer-Ad-With-An-Unexpected-Ending/