Disgruntled fliers taking to Twitter to vent their grievances about airlines has become commonplace. But a consumer turning one of those 140-character complaint into an ad? That's something new -- and marketers should have a plan to navigate this new potential route for consumer complaints to go viral.
http://adage.com/article/digital/angry-customers-buy-twitter-ads-air-grievances/243960/
Showing posts with label wisdom of the crowd. Show all posts
Showing posts with label wisdom of the crowd. Show all posts
Monday, September 9, 2013
Friday, September 6, 2013
The sharing economy; to tell the stories of sharing economy participants to media, policymakers, and everyone else #nonprofit #crowd #wisdom
"A thriving bottom-up economy where technology helps facilitate person-to-person economic interactions around everything in our daily lives--around food, shelter, childcare, and cars--where we've figured out how we take the assets we have and use them as efficiently as possible.
http://www.fastcoexist.com/3015817/an-advocacy-group-to-protect-the-growing-fragile-sharing-economy
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