Sean Combs, aka Diddy, aka Puffy Reveals His Biggest #Branding Mistake (Wall Street Journal)

Hip hop mogul and (as of today) cable TV czar Sean Combs has built an empire worth more than $500 million. And a big part of that has come from lucrative marketing deals for brands such as Ciroc vodka. But the 43-year-old entrepreneur says he made one marketing misstep along the way

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