Ad Council Branding strategy -- creating and maintaining a strong, consistent image across all media. #branding

Thinking [BRAND] Out Loud; a series designed to capture the behind-the-scenes thinking of our strategic branding solutions. Following is the branding strategy we developed for the Ad Council to create and maintain a strong, consistent image across all media.

http://www.florville.com/ad_council_casestudy/ad_council_title_page.html