A Gremlin Creates Havoc in French Campaign for Snickers (AdAge) #Snickers #Gremlins #Multicultural #Advertising #BBDO

The U.S. has already witnessed how Snickers can transform celebrities like Betty White and Aretha Franklin into normal people. Now, CLM BBDO gets in on the action with this "You're Not You When You're Hungry" spot, which marks the candy brand's re-entry into the French market after a long silence.

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