Which Charity Is Best? (Forbes) #CSR #Nonprofit #Branding

So you give time or money, or race, or run to raise money for someone looking for a cure. Or you feel strongly about the environment. So you give to a group trying to protect the planet. When it’s one-on-one, it’s easy to be expedient about your behavior. But isn’t as simple for a brand or a corporation.

http://onforb.es/1hOQ6az